Design and development.

• Contribute to audience research as a basis for design of the site
• Contribute to the top-level and detailed design of the website (or e-newsletter, etc.), with a particular focus on the ways in which the goals for the site and the needs of users can be met through the provision of appropriate content
• Contribute to the process of information design, to ensure that content is appropriately structured to meet the goals for the site and the needs of users
• Contribute to documentation of the design
• Contribute to the selection or design of appropriate content management software

Co-ordination and planning

• Planning the online Marcomms and research based activities
• Formation and alignment of the editorial policy, including content creation / acquisition etc
• Schedule the creation/acquisition of content in accordance with editorial policy
• Allocate tasks to additional content contributors
• Manage the creation/acquisition of content in accordance with the schedule
• Manage costs within agreed budgets

Content creation

• Prepare textual content for websites, Social Media sites, Blogging & Micro blogging sites (including feature articles, advertising copy, database content, links, FAQs, etc.)
• Prepare textual content for e-newsletters
• Design web forms
• Prepare textual content for distribution as SMS messages
• Prepare scripts for audio voiceovers, for downloading from the site or distribution as ‘podcasts’. (If required)
• Specify the multimedia content needed to support or work alongside textual content
• Locate and select appropriate, existing multimedia content, including still images, animations, music and video
• Liaise with multimedia specialists in the creation of any new multimedia content
• Edit copy received from additional content contributors
• Clear copyright for the use of any existing content.

Website promotion

• Use metadata and other methods to optimize search engine positions
• Communicate with other site owners in order to maximize incoming links
• Ensure the site is listed in relevant indexes and directories
• Media Planning & delivery against the agreed objectives of the campaign

Communication with users

• Respond to user enquiries, comments and suggestions
• Moderate forums
• Moderate chat sessions
• Edit and/or approve content contributions made by users

Content maintenance

• Update and maintain time-sensitive material
• Maintain menus, indexes and directories within the site
• Archive and backup content (where this is not automatic)
• Copy / edit and proofread all web content
• Oversee freelancers, including writers, copyeditors and community outreach organizers
• Keep current with emerging web technologies through relevant blogs, listservs, and events

Evaluation

• Conduct or commission ongoing audience research
• Compile and analyze website usage statistics
• Obtain and analyze user feedback
• Track and report on all site metrics
• Work cooperatively with key team members, clients and vendors
• Recommend changes in editorial policy and site design when required

The Key Functional Competencies include

- Exceptional communication and organizational skills
- Advanced knowledge of HTML and experience with popular content management systems
- Ability to manage multiple projects in a fast-paced, deadline-driven environment
- Basic Adobe Photoshop skills / Flash / Java etc
- Proven ability to build consensus and work effectively within a cross-departmental team
- 3-5 years experience managing content and production

Skills Required:

• Ability to engage and influence both peers / managers & agencies
• Excellent communication & interpersonal skills
• Passionate, energetic and enthusiastic personality
• Exhibits high level of creativity, problem solving skills and resourcefulness

Send CV at careers@augere.pk / Website: www.augere.pk